The challenge: Navigating the fast-moving offshore wind market with incomplete data

For a firm that certifies energy assets, advises on projects and competes for tenders across global markets, knowing where demand will emerge next is not optional. The renewables team at a global energy services firm faced three challenges that limited its ability to act with confidence.

First, the team lacked reliable visibility into upcoming project pipelines. Without timely data on which wind projects would move forward – when final investment decisions would be made, and at what scale – anticipating where certification and project demand would emerge was difficult. Heavy reliance on manual, project-by-project research slowed down tender preparation, consultancy studies and certification scoping.

Second, tracking fast-growing segments and regulatory developments across regions was time-consuming. Internal data collection stretched team resources and left gaps, particularly around investment timing and policy changes.

Third, the firm lacked a dependable external benchmark. When working with clients on certifications and project delivery, it needed a trusted reference point to validate client-provided data and confirm internal assumptions on markets, technology developments and strategy.

Partnering with Rystad Energy: From pipeline to strategy, one source of truth

The firm subscribed to Rystad Energy's Renewables & Power solution, giving the team a single platform with consistent data on the offshore wind market across auctions, project pipelines, supply chain, technology and policies. Because the same underlying numbers run across dashboards and data tools, the team can move between products without having to reconcile conflicting figures.

Rystad Energy's account team tailored the tools to the firm's workflows. For each new user, custom dashboard views and templates were pre-configured for the relevant regions, technologies and project stages. Analysts could open a ready-made view of floating offshore wind activity or track solar PV capacity additions in a specific market without building it from scratch.

Bi-monthly offshore wind market updates with senior Rystad Energy analysts provided managers with a regular forum to align on strategy, discuss emerging regions and stress-test assumptions. When the firm shifted its focus from hydrogen to floating offshore wind, data centers and bioenergy, Rystad Energy's data supported its new direction by showing where capacity additions and certification demand were heading. Japan and South Korea emerged as priority markets for floating wind, and the firm used Rystad Energy's project pipeline to further enhance its presence and investments in the region.

For certification and project work, asset-level data enabled the team to quickly assess project maturity, ownership structures and technical specifications. Client-provided data could be benchmarked against Rystad Energy's database in real time, catching discrepancies early and strengthening the firm's credibility with clients. A data feed integration also brought Rystad Energy's Renewables & Power data directly into the firm's Salesforce environment, embedding it into day-to-day workflows.

Results: Hours saved, tenders won

A 13-year client relationship has evolved into a strategic partnership. Rystad Energy is now the firm's primary data intelligence partner, with data embedded across dashboards, cube templates and internal systems.

Tailored templates and asset-level dashboards have saved several hours per project on research and tender preparation. Teams no longer build data infrastructure from scratch; analysts can efficiently extract the data they need, freeing up more time for client delivery.

The quality of tender submissions has improved. By identifying relevant projects earlier in the pipeline and building a clearer picture of project scope, stakeholders and technologies required, the firm is better positioned to win work in both established and emerging markets.

The Rystad Energy account team was cited by the firm's primary contact as one of the most significant reasons for choosing Rystad Energy over alternatives, with analyst availability, senior-level market updates and the depth of ongoing engagement all highlighted as key to the partnership's value.

Rystad Energy is committed to client confidentiality. Names have been altered for privacy.